Other
![](https://www.straightup.consulting/wp-content/uploads/2023/11/birgit.png)
Birgit Monz
Co-Founder Monz Naturerlebnisanlagen
![](https://www.straightup.consulting/wp-content/uploads/2023/11/monz-logo.png)
Monz Natur Upplevelse Anläggningar
Birgit Monz – CO – Founder Monz Naturerkebnisanlagen
'' 270K order volume at market entry in Scandinavia thanks to StraightUp. ''
Hier gehts zum Interview: https://www.youtube.com/watch?v=O6etmWkPHMc
![](https://www.straightup.consulting/wp-content/uploads/2023/11/monz-1.jpg)
![](https://www.straightup.consulting/wp-content/uploads/2023/11/lokation.png)
Location:
Offerdal, Schweden
![](https://www.straightup.consulting/wp-content/uploads/2023/11/mitarbeiter.png)
Employees:
15+
![](https://www.straightup.consulting/wp-content/uploads/2023/11/industry.png)
Industry:
Nature experience facilities
Initial situation
- 0 Contacts and customers in target market (Sweden)
- Owner-managed company with hardly any marketing or sales know-how
- Not a single digital sales channel
Result
- Development of the message market fit and communication guidelines based on the StraightUp brand book
- Initial appointments with local municipalities and communities
- Functioning new customer acquisition process